ENGROAS optimization
Note: The current version of the target ROAS (tROAS) optimizer for daily rewards offers is a beta release. The features and documentation might change between now and the next release.
The tROAS optimizer helps you achieve your ROAS goals in your daily rewards offers. It generates dynamic bids to acquire users at the best price.
Refer to the following sections for information on using the tROAS optimizer:
| Topic | Description |
|---|---|
| Introduction to ROAS optimization | Understand what the tROAS optimizer is, and how it can help you achieve your ROAS goal through automatic bidding. |
| Get started with ROAS optimization | Work with your account manager to set up the tROAS optimizer in your daily rewards offers. |
| Target ROAS optimizer best practices | Use the tROAS optimizer according to the recommended best practices. |