Tapjoy Campaign Configuration
This guide provides instructions on setting up a new Offerwall campaign in the Adjust dashboard.
Additional guidance can be found in the Adjust Set-up Guide for Tapjoy
Step #1 Partner Set-up
- Under Campaign Lab, select Partners (previously called Network).
- Click the blue + New Partners button.
- Search and select Tapjoy.
- Click Next.
⚠️ IMPORTANT ⚠️
Don't use Activate partner to pause or turn off campaign attribution. Disabling partner integration can cause irreversible damage to active campaigns.
Step #2 Select App
- App Selection: A list of apps will appear. Select the app you want to configure.
- Click Next.
Step #3 Install + Data Sharing
Data sharing is only required during the initial setup. If this step has already been completed, it will be bypassed when adding new apps or creating new links.
- Click the ✎ Edit button on the Enable data sharing for Tapjoy section.
- Enter your Tapjoy generated string under the app_id field.
- Click Enable.
Step #4 Set your data sharing options
- Select Platform-specific settings
- For each platform, select the following sharing options
- What sources of data do you want to share?
- 🔘 Data from all attribution sources
- 〇 Only data attributed to Tapjoy
- What will be shared by default?
- Installs
- What other data do you want to share?
- ☑️ Sessions
- ☑️ In-app revenue (from in-app purchases) You need to map events which generate revenue to share this data.
- ☑️ Parameters You usually need to map parameters to share this data.
- Link Structure → Create a link name.
- User destinations → Leave as-is and click Next.
- Attribution Settings → Leave as-is and click Next.
- Setup Review → Leave as-in and click Create Link.
- Automatically redirected to the click URL page.
Step #5 Events
The user path to map events in Adjust’s dashboard: Campaign Lab > Partners > Tapjoy > Data sharing Tab > Select App > Scroll down to Map your events > Click + Map event
- Navigate to the Campaign Lab tab > Partner
- Search and Select Tapjoy.
- Click on the Data Sharing tab (as shown in the screenshot above).
- Select App.
- Scroll down to the Map Your Events section.
- Click + Map event and select the SDK event in the Adjust Event dropdown.
- Under Partner event select platform specific settings mapping. Choosing this will separate Android and iOS into distinct fields. Note that the Tapjoy engagement_id for the same SDK event_name varies between platforms.
- Name → Enter the name of the SDK event.
- Engagement ID → Enter the unique Tapjoy {engagement_id} that is generated
- Click Apply.
- Repeat Steps #6 - #7 until all events are added.